WooCommerce online shops
A WooCommerce online shop you own,
with no cut of every sale.
Ecommerce websites built on WooCommerce for small businesses, farm shops, makers and specialist retailers in Hampshire, across the UK and further afield. No monthly platform fees, no lock-in, and a shop you can run yourself day to day. I’m Darren, and I lead every build, from the first call to your first order.
5.0 from 28 Google reviews
Fixed, itemised price before we start
01 / Why WooCommerce
An online shop built on WooCommerce, on purpose.
WooCommerce is one of the most widely used ecommerce platforms in the world and runs on WordPress, so your products, customers and order history live on a site you own. No platform taking a percentage of each sale, and no paid app for every small feature.
No cut of your sales
You pay your card provider’s fee and nothing else per order. No platform transaction fees, and no growing pile of monthly app subscriptions.
Run it day to day yourself
Add products, change prices, run a sale and print packing slips without ringing us. We set the shop up so your weekly jobs are quick, then record videos of your own shop.
Room to grow
Subscriptions, wholesale pricing, click and collect, local delivery zones or gift cards. WooCommerce has a proven extension for almost anything, so growing does not mean moving.
★★★★★
“Darren provided us with a totally reinvented website, which was better than we could have ever imagined!”
02 / Scope
What every shop includes, and what costs extra.
Everything in the first list is in every shop quote we write. Payments, postage and VAT are where cheap shop builds cut corners, so check that other quotes include them.
Most shoppers browse and buy on their phone. Product pages, basket and checkout are built and tested on phones first, then tablet and desktop.
Stripe or PayPal set up with Apple Pay and Google Pay, so buying takes a couple of taps. Money goes straight into your account.
Shipping by weight, zone or basket value, free delivery thresholds, local delivery and click and collect, set up the way you actually send things.
Prices shown the way your customers expect, VAT calculated correctly and invoices carrying the right details. If you are not VAT registered, that is handled too.
We add your first set of products with variations such as size or weight, categories and properly cropped images. You add the rest once you have seen how it is done.
Fewer fields, guest checkout and delivery costs shown before the last step. Abandoned baskets are mostly caused by surprises, so we remove them.
Branded order confirmations, dispatch notifications and low-stock alerts, so customers know where their order is and you know when to reorder.
Proper heading order, readable colour contrast, keyboard navigation and labelled form fields, checked against WCAG 2.2 AA. Around one in five people in the UK has a disability, so this is about who can actually buy from you.
Page titles, descriptions and clean URLs for every product and category, plus product structured data so prices and stock can show in Google results.
Locked-down logins, a firewall, malware scanning and off-site backups. A shop holds customer details, so this is not optional.
A proper opt-in and opt-out cookie banner, plus template privacy, delivery and returns policies and shop terms. We are not solicitors, so have them checked if your situation is unusual.
Short screen recordings of your own shop covering products, orders and refunds, plus a month after launch where small changes are free while you settle in.
A photographer shooting your products on clean backgrounds and in use. Good photos sell more than any design decision we could make.
Weekly boxes, monthly deliveries or memberships billed automatically, with customers able to pause or skip from their own account.
Separate prices, minimum order quantities and pay-on-invoice for approved trade customers, hidden from the public shop.
Delivery days by postcode, collection time slots and order cut-offs. Ideal for food, farm shops and bakeries.
Sell gift vouchers, classes or experiences alongside your products, all through the same checkout.
Orders and stock synced with Xero, QuickBooks or your till system, so nothing is typed in twice.
Your products listed in Google Shopping and on Facebook and Instagram, all fed from the same catalogue.
A polite reminder to people who left something in their basket. Often the cheapest sales you will ever make.
Hundreds of products brought in from a spreadsheet, Shopify, Etsy or an old shop, with redirects so existing Google listings keep working.
Customer reviews on product pages with verified buyer badges, so new customers can see what others thought.
Sign-up at checkout and across the shop, opt-in and opt-out handled correctly, and a tool you can write decent-looking emails in without design skills.
Google Shopping, Facebook or Instagram campaigns set up and monitored. We will tell you honestly if your budget is too small to bother.
03 / How a build runs
Five stages, one point of contact,
and a whole team behind it.
Specialists join where they help, a copywriter or an SEO hand for example. You still deal with me throughout, and there is always cover when I am away.
01
Scoping call
Free, about an hour. What you sell, how you send it and how you get paid. You get a fixed, itemised price after this.
02
Pages to react to
We design your home page and a product page first and show you the real thing in a browser. Far easier to judge than a mood board.
03
Build and load products
Built on a private staging site you can visit whenever you like. Payments in test mode, postage and VAT set up, and your first products loaded. Weekly check-ins.
04
Test orders and launch
Real test orders on phones and desktops, every email and refund checked, old links redirected. We handle the switchover so nothing drops out of Google.
05
Handover and after
Logins, walkthrough videos of your own shop and 30 days of tweaks included. Take a care plan if you want it, not because you are stuck.
04 / The personal bit
No account manager,
no ticket queue.
You have my mobile number and my email. When an order email looks wrong on a Friday afternoon, you message the person who built the shop, not a shared inbox.
Plain English, always. If we use a word you do not know, we have explained it badly. Ask, and we will draw it if it helps.
A fixed, itemised price. You see what each part costs before you commit, so you can drop anything you would rather not pay for.
Never a single point of failure. A small group of specialists we have worked with for years is briefed on your site, so there is always cover and you never have to chase a stranger.
“He made this initially quite daunting task stress-free and enjoyable. Nothing was too much trouble and he communicated clearly during every step. A pleasure to work with.”
05 / Straight answers
The questions we get asked most.
Something not covered? Ask on the call. We would rather tell you a website is the wrong spend than sell you one.
Shops are quoted individually, because the number of products, delivery rules and payment options vary so much. Same fixed-fee approach as all our work: you get an itemised price after the scoping call, before you commit to anything.
Longer than a brochure site, mainly because of products and testing. You get a realistic timeline with your quote. What slows shops down most is product photos and descriptions, so we will help you get those ready early.
Shopify suits people who want a rented, hands-off shop. WooCommerce has no platform transaction fees, no paid app for every feature, full control over SEO, and you can take your shop to another developer at any time.
Cards, Apple Pay and Google Pay through Stripe, plus PayPal and pay-later options such as Klarna if you want them. Money goes straight to your account; we never handle it.
Yes. Adding products, updating stock, processing orders and issuing refunds are all done from your dashboard, and you get short videos of your own shop showing how.
Yes, from Shopify, Etsy, Wix, Squarespace or an older WooCommerce site. Products move across, customers and order history where the platform allows, and old links are redirected so your Google listings keep working.
Thirty days of small tweaks are included. Shops need more looking after than brochure sites, so most clients take a monthly plan covering hosting, updates, backups and security checks.
Darren, from the first call onwards, and still two years later when something needs changing. Alongside him is a small group of specialists we have worked with for years, so the work never stalls and there is always cover.
We can. Fast UK hosting sized for a shop, monitored, with backups and updates handled. You are welcome to host elsewhere, and we will set it up wherever you like.
In their words
What our clients say
about working with us.
ultra_mad_lizzie
★★★★★
I've used Darren to create numerous websites for me over the years. His expertise, quality of work, customer service and speed at which he turns things around is exceptional. My coaching website is performing really well, getting me plenty of clicks and enquiries and Darren has set it up in such a way that I can make many adjustments myself which in turn saves me money. I have recommended Darren to others many times and if you are reading this review then please do reach out to him as he is certainly the right person for the job!
Carol Davies
★★★★★
Last year when I decided that my business needed a website I was referred to Darren. From day one he talked me through the various options and packages and he advised on what was best for a business like mine. Darren handled everything from the photos to the content and he has been handling my website with great success ever since. He has lots of experience in developing websites for smaller businesses and start ups and takes a personal interest in his customers website performance.
John Lee
★★★★★
I couldn’t recommend Darren high enough He has recently built My New website and it is much better than expected. He went above and beyond to make sure I was happy with everything. And did much more for me than he quoted for which I’m very grateful for his after-care service has been 2nd to none reaching out to me on a few occasions to notify me of a few things regarding my website if you’re looking for a website Look no further I highly recommend him to anyone.
WPMC Accounts
★★★★★
I have nothing but praise for Darren - he was so helpful and provided excellent guidance every step of the way with creating our new website. The layout and colours of the website are beautiful and we are delighted with the end product. He was generous with his time and also exceedingly patient with someone who lacks IT skills!
David Stokes
★★★★★
The man’s a wizard! I am delighted with both the results, a the process. Super responsive, efficient, patient, good-humoured and extremely knowledgeable. I would 100% recommend. I am very glad there are people out there who have the skill to turn my half-baked ideas into a beautiful, functional reality! Thank you.
Tim
★★★★★
Darren has been looking after our website for some time, and he’s been fantastic to work with. He’s reliable, proactive, and quick to resolve any issues that arise. Updates and changes are always handled efficiently, and he always spots what needs to be done before we even ask. It’s a real comfort knowing our site is in such capable hands — we’d highly recommend Darren to anyone looking for dependable website support.
Grants Administrator
★★★★★
Darren is a fantastic website designer and has made our website far more professional looking and user friendly. Darren is very quick to respond and extremely knowledgeable. He was able to take our ideas and make them a reality. I would not hesitate in recommending Darren to others and look forward to continuing to work with him in the future.
Jessica Hughes
★★★★★
Highly recommend, very knowledgeable and has come up with some great suggestions of things we hadn't thought of. Plus ongoing support and new ideas. Very happy with end result and much prefer working with another small business such as ourselves!
Maison Pro
★★★★★
Darren has been so helpful and supportive in turning our website from something very basic to something smart, modern and user friendly. His advice and suggestions were also really appreciated when it came to the design of the site and we felt that he really took onboard our brief. We are really pleased with the end result - we would definitely recommend!
Glass Inspirations
★★★★★
From the very beginning, Darren has been open, honest and a true pleasure to collaborate with on our new website. His dedication and expertise throughout the process has been instrumental in creating an engaging website that we are incredibly proud of. Thank you Darren for your continued support and commitment to excellence - We'd highly recommend your services to any potential companies looking to spruce up their websites!
Jenny Goulding
★★★★★
Darren has fixed our previously broken website - making it much more user friendly/ accessible. He continues to support on an ongoing basis. Comms were excellent and speedy. Many thanks and happy to recommend.
Anna Malone
★★★★★
Darren has been great to work with whilst developing my website. He has been supportive and informative throughout the process resulting in a Website that I am delighted with. I would recommend Darren to anyone starting a business that needs a website and isn't sure what they should be doing. Thanks Darren!
Tell us what you want to sell.
A free, no-obligation call. You will get an honest view of what your shop would take and what it would cost, whether or not you hire us.